The Unicornaire foundation is the social responsibility program for our brand.

In a world where you are pushed toward conformity and fitting in by following the pack, Unicornaire aims to save uniqueness and encourages eccentricity and being true to yourself.

For that reason and in order to receive more engaged interaction from our fan and customer bases, we identified relatable causes that align with our brand. Unicornaire foundation, An unregistered foundation, is committed to saving rare, endangered, and near extinct creatures in the wild.

One of the most striking features of the unicorn is its magical horn. Now the unicorn may be a mythical creature but we can still save other modern-day unicorns from extinction. So join us, and Let’s save the legendary horns.

The Oryx: the Arabian unicorn

In 1986, the Arabian Oryx was classified as endangered on the IUCN Red List, and in 2011, it was the first animal to revert to vulnerable status after previously being listed as extinct in the wild. It is listed in CITES Appendix I. The Oryx also can be found in Africa.

How we help:

We will work with foundations in the Middle East and Africa to ensure that the Oryx is saved from extinction, by improving their habitats and protecting them.

The Rhino: the African unicorn

The rhino is one of any five extant species of odd-toed ungulates in the family Rhinocerotidae, as well as any of the numerous extinct species. Two of the extant species are native to Africa and three to Southern Asia. Rhinoceros are killed by humans for their horns, which are bought and sold on the black market.

How we help:

We will join global forces to save our beloved unicorn rhino, by supporting rhinoceros sanctuaries and foundations, thus helping to increase their numbers in the wild.